Beau & Belle Littles is a small family owned and run business that was started in mid 2015 by Rachelle and Paul Baron. Beauregard, our son, is the inspiration for our business. When Beau was about 6 months old we were given our first reusable swim diaper, which was made by one of the biggest national brands in baby swim wear. At the time we didn't even really know that reusable swim diapers existed, but being frugally-minded people we decided to give it a go. Rachelle hated it. HATED it. It was supposedly 6-12 month sized but it was SUPER tight around his little legs and we didn't like how if he did end up pooping in it we'd have to pull it off like underwear, thus pulling the poop all down his legs. Because of this we were basically forced to use disposable diapers, which neither of us really liked.
Beau loves water, if that kid could live in a pool or a bath, he would. Because he likes water so much we were blowing through disposable swim diaper and we got really, really tired of wasting money. Some times we wouldn't really even use it that much, but because it got a little wet, we'd have to throw it away. So we decided to keep looking for reusable options. In our search we really didn't find any in the marketplace that we thought were good enough. The ones that were out there were like the one we were given, or variations on that and we didn't want to go there. We thought it would make much more sense to have a one-size-fits-all type swimming diaper rather than the single-sized ones like that one we were given. Furthermore, we wanted it to be both cute and functional. Nothing like that really existed at the time so we decided to investigate making some ourselves.
One thing led to another and it went from just having a few cute swim diapers for Beau and his little friends to eventually manufacturing and selling reusable swim diapers. In July of 2015 we launched our very first product on Amazon the Nageuret Swim Diaper. The word Nageuret (pronounced nah-jour-ay) is French and roughly means small/little swimmer. We were absolutely blown away by the reception of our swim diapers, people LOVED them just as much as we did, and they started selling really, really well in a very short amount of time.
Our goal is to make the absolute best reusable baby products on the market. We have had absolutely amazing feedback from mommies (and daddies) all over the country that absolutely love our swim diapers. Because of this success, we plan to expand our product line to include different lines of baby and toddler swim and swim-related products between 2017 and 2019; all while keeping our Nageuret line of swim diaper as the cornerstone of our product lineup.
As a couple and as a family, we truly believe that every choice we make has the potential to leave either a positive or a negative lasting impact in the world around us; we do everything we can to leave one that is positive. Since the start of Beau & Belle Littles, we felt a moral obligation to blend our personal values in leaving a positive, lasting impact in with our business values. We see too many companies that could make an impact but choose not to, regardless of their size; because of this we decided from the very beginning that we wanted to give back as much as we possibly could.
We have personally sponsored a child (Cherifa- she lives in Burkina Faso in West Africa) through Compassion International since 2013 and we absolutely love the work that Compassion does to help educate and bring children and their families out of poverty worldwide. They are an absolutely amazing charity and give back over 82% of all funding received in the form of charitable distributions (so you give them $1, they give $.82 to communities and spend only $.18 on staff, and running the organization etc). In December 2015 we took a poll amongst our B&B family asking which charity we should donate to, they decided that Compassion was the best choice as well and so we donated 5% of our profit to them in Q4 of 2015. This year we have decided to continue supporting Compassion International by again donating 5% of our profits to them, and unless anything changes they will be our charity of choice to donate to yearly. We already have plans for some cool additional charities that we will be doing more for next year.
We may be a small family-owned company but we have big dreams. We believe that we truly can change the world one swim diaper (for now) at a time and want to invite you to join us on this journey as we grow Beau & Belle Littles into becoming more than just a swim diaper company. Beau & Belle Littles as a brand is about choosing to spend quality time with our families, making memories with our babies while we can still pick them up and cuddle them, and leaving a positive impact on the world. While we aren't perfect parents all the time, we want to help other parents become better parents while becoming better parents ourselves. When you buy a swim diaper from us, you are investing in the future of your family, in making memories that will span generations, in helping decrease the tons of waste dumped in landfills by disposable swim diapers every year, and in helping feed hungry children and educate them to bring them out of poverty.
We truly do believe that we can change the world one swim diaper at a time and we'd love if you joined us on that journey. We won't always only sell swim diapers, with our slate of products planned for release starting 2017, we're working to make sure they are the absolute best quality we can make. These new products will continue to add value to your lives, help families come together, make memories, and be good for the world we live in. The best and most exciting thing about growing Beau & Belle Littles, is the bigger we grow, the more positive impact we can make; but we can't do this without you, without you, we can't make an impact. Join with our family, help us leave the world in better shape than when we got here. Help us make the world a better place one swim diaper at a time.